New York Philharmonic Website

New York Philharmonic – Website

Upon re-establishing its brand identity in 2016, New York Philharmonic asked Sequence to redesign its website with the new look. The fully redesigned responsive website was delivered along with guidelines that explain how to use colors and shapes systematically and consistently on digital platforms.

I established the brand application system and guidelines around how to use angular and colorful brand elements to communicate its dynamic and energetic brand voice on the website.


Visual Design
Design System

New York Philharmonic


Chelsea Carpenter

Visit Website →


Expanding the branding to digital spaces


Making it easy to search and discover events and purchase tickets


Helping users decide by providing video and audio previews